

Significant effort and cost are required to differentiate products in a low-entry-barrier market, alongside the need for innovative pricing strategies and the persistent risk of competitor price undercutting.
Handling multiple waste categories requires continual product customization, which lengthens adoption cycles and increases the need for simple, user-friendly features, particularly for waste collectors.

Formally trained 58 waste collectors across Material Recovery Facilities within six months.
Over 13,000 metric tons of waste tracked, across 17 different categories of waste.
Enabled a reduction of 1,600 tonnes of carbon emissions.
India’s waste management system suffers from fragmentation, low traceability, and limited data across largely informal collection and processing networks, leading to inefficiencies, leakages, and weak environmental accountability. Green Aadhaar addresses this gap by providing end-to-end digital traceability from waste collection to processing, integrating fleet monitoring, route optimization, and lifecycle assessment. The platform improves operational efficiency, reduces logistics costs, and enables verifiable sustainability outcomes for urban bodies, waste operators, and producers.
To apply, fill out the application form available on this site, detailing your motivation, solution, and team setup. Applications are open until 15th November 2026. Shortlisted applicants will be invited for interviews with the organizing team.
Early-stage enterprises working in the focus areas and criteria mentioned above are encouraged to apply. Enterprises in the early commercialization stage will be considered for the incubation program, while those with commercialized products and consistent sales will be considered for the acceleration program.
The program will support selected enterprises for 12 months.
No, the program will not take any equity in the enterprises it supports. Funding will be provided solely on a grant basis.
The program will be conducted virtually, with occasional visits and meet-ups primarily in Bangalore.
Applications are reviewed by our programme experts. Shortlisted startups will be invited for further discussions and evaluation before the final cohort is selected. Applicants will be notified of their application status at each stage of the process.
Feel free to email us at climatetechincubation@villgro.org, and we’ll respond to your query within 72 hours.